The message in Bill Clinton’s first presidential campaign, “It’s the economy, stupid” is a great example of a focused communications strategy. Utilities and vendors of energy solutions and services that require figurative and literal buy-in of ratepayers and consumers need to create focused and layered communications strategies with them in mind. Your success depends on [...]
I like ice hockey, but I rarely watch a televised game. There’s too much living going on to spend it plunked in front of a TV. That said, I did watch the two Olympics games between the US and Canadian men’s hockey teams because I figured they would be well-played games that would be an [...]
My previous blogs touched on different aspects of the Smart Grid. Now let’s talk about some of the common denominators of all solutions. One is the fact that software will be a critical component to successful Smart Grid operations. And not just any software – but open, standards-based, interoperable, and secure software.
The National Institute of [...]
I planned to write about mobile versus fixed energy storage in a Smart Grid, but instead will postpone that topic in favor of regulatory matters. The NARUC (National Association of Regulatory Utility Commissioners) summer meetings are a great place to get a deep appreciation of the role that Public Utility Commissions will play in expediting [...]